From social media to paid marketing, what is the best way to market your startup online? This talk will explore the various mediums and methods available, and compare and contrast why different types of startups may be best served by different methods depending on type of business, available time, available budget, and human resources. Everything will be on the table from Twitter, Facebook guerrilla tactics, Facebook paid advertising, organic SEO, Google Adwords and other paid search marketing, and local approaches such as Craigslist and Yelp.
